The world of decentralized finance (DeFi) continues to evolve, and one of the most promising developments in 2025 is the integration of real-world assets (RWAs) into blockchain-based stablecoin systems. At the forefront of this innovation is Usual, a decentralized fiat stablecoin issuer redefining how users interact with digital dollars. With its recent selection for Binance Launchpool, Usual is gaining global attention as a project that blends transparency, decentralization, and real-world value.
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What Is Usual?
Usual is building a secure and transparent ecosystem where stablecoins are backed not just by traditional reserves, but by tokenized real-world assets from leading financial institutions like BlackRock, Ondo, Mountain Protocol, and Hashnote. These assets are transformed into a permissionless, on-chain stablecoin called USD0, which operates across multiple blockchains.
Unlike centralized stablecoin models, Usual empowers users through its native $USUAL token, which grants governance rights and partial ownership over the platform’s ecosystem. This approach mirrors a vision where stablecoin value accrual benefits token holders—imagine if Tether’s revenue stream could be shared with its users. Usual makes this concept a reality by aligning incentives across stakeholders.
By leveraging blockchain technology, Usual ensures all asset backing is fully verifiable on-chain. This level of transparency builds trust in an industry often criticized for opacity, especially in stablecoin reserves.
Multi-Chain Architecture for Seamless Integration
Usual is designed from the ground up to be multi-chain compatible. This means USD0 and the $USUAL token can operate across various blockchain networks, enabling broader adoption and interoperability. Whether users are on Ethereum, BNB Chain, or other EVM-compatible networks, they can access and transact with Usual’s ecosystem seamlessly.
The platform’s infrastructure supports smooth integration with multiple RWA protocols, ensuring stablecoin issuance remains reliable and scalable. As more institutions tokenize their assets, Usual positions itself as a unified layer that connects these fragmented offerings into a single, accessible financial rail.
This cross-chain capability not only improves liquidity distribution but also reduces dependency on any single network, enhancing resilience and user experience.
Binance Launchpool: A Major Milestone
The inclusion of $USUAL in Binance Launchpool’s 61st project marks a significant milestone for the protocol. Binance Launchpool has become one of the most sought-after platforms for new crypto projects, offering users the chance to earn tokens by staking existing assets—without upfront purchases.
For four days—from November 15 to November 18, 2024—users could stake BNB and FDUSD to farm $USUAL tokens. A total of 300 million USUAL tokens (7.5% of the total supply) were distributed during this period, making it one of the most generous airdrops of the year.
Reward Distribution Breakdown
- Total Rewards Pool: 300 million $USUAL
- BNB Pool: 255 million $USUAL (85% of total)
- FDUSD Pool: 45 million $USUAL (15% of total)
Daily Allocation:
- BNB Pool: 63.75 million $USUAL per day
- FDUSD Pool: 11.25 million $USUAL per day
This reward structure incentivized both high-value stakers (BNB holders) and stablecoin users (FDUSD holders), broadening participation across different user profiles.
Post-Farming Timeline
Following the farming phase, $USUAL launched on Binance Pre-Market on November 19, 2024, at 10:00 UTC, with the USUAL/USDT trading pair going live. During Pre-Market, users could trade based on indicative pricing before the official spot listing. While the exact date for full spot market availability was not immediately announced, updates were expected via Binance’s official channels.
Eligibility for Pre-Market access depended on regional regulations, so users were advised to verify their country’s status before participating.
Tokenomics and Circulating Supply
Usual has a fixed total supply of 4 billion $USUAL tokens. At the time of listing, approximately 494.6 million tokens (12.37%) entered circulation. The remainder will be released gradually through ecosystem incentives, team vesting, community rewards, and future airdrops.
The Launchpool airdrop accounted for 7.5% of the total supply, emphasizing Usual’s commitment to decentralized distribution. Additionally:
- Each user had a maximum cap of 40,000 $USUAL earned through farming.
- Separate caps applied per pool (BNB and FDUSD), ensuring fair distribution.
- KYC verification on Binance was mandatory to participate.
This structured release model prevents market flooding and supports long-term price stability.
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Frequently Asked Questions (FAQ)
Q: What is the purpose of the $USUAL token?
A: $USUAL serves as the governance and utility token for the Usual ecosystem. It allows holders to vote on key decisions, participate in protocol upgrades, and gain exposure to revenue generated from RWA-backed stablecoin operations.
Q: How does Usual ensure transparency in its asset backing?
A: All real-world assets backing USD0 are tokenized and recorded on-chain. This allows anyone to independently verify reserves in real time, ensuring full auditability without relying on third-party attestations.
Q: Can I still earn $USUAL tokens after the farming period ends?
A: The Binance Launchpool farming event concluded on November 18, 2024. Future earning opportunities may include staking programs, liquidity mining, or community incentives—details will be shared on Usual’s official channels.
Q: Is USD0 a stablecoin? How is it different from USDT or USDC?
A: Yes, USD0 is a decentralized stablecoin pegged to the US dollar. Unlike centralized alternatives, USD0 is built on a permissionless framework using diversified RWA pools and governed by $USUAL token holders.
Q: Why is multi-chain support important for Usual?
A: Multi-chain functionality enables wider accessibility, reduces network congestion risks, and allows users to interact with USD0 and $USUAL on their preferred blockchain—enhancing scalability and user adoption.
Q: Was KYC required to participate in the Launchpool?
A: Yes, all participants needed to complete identity verification (KYC) on Binance to qualify for the $USUAL farming event.
The Future of Decentralized Stablecoins
Usual represents a shift toward more democratic and transparent financial infrastructure. By combining tokenized RWAs with decentralized governance, it challenges the status quo of centralized stablecoins that dominate today’s markets.
As institutional interest in blockchain grows, projects like Usual are well-positioned to bridge traditional finance with DeFi. With strong backing from top-tier asset providers and visibility through Binance Launchpool, $USUAL has emerged as a key player in the next generation of digital currencies.
Whether you're a DeFi enthusiast, yield farmer, or long-term investor, understanding how real-world assets are being integrated into crypto is essential—and Usual offers one of the clearest paths forward.
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